First Ever Digital Magazine for Thai MICE Professionals

“MICE Moves” was just launched by Thailand Convention and Exhibition Bureau and offers innovative ideas for the industry.

BANGKOK, Thailand – The Thailand Convention and Exhibition Bureau (TCEB) announces the launch of “MICE Moves,” a fresh e-magazine full of ideas, tips and more. Thai professionals in the MICE (meetings, incentives, conventions and exhibitions) industry will gain knowledge, ideas and trends from the digital magazine, which will be issued bi-monthly in Thai language and is offered for free. The first issue, December 2015 – January 2016, will be released in early December 2015.

“The e-magazine was created with a goal to increase competitiveness among Thai MICE professionals in the global industry,” said Ms. Sarita Chintakanond, Director of Information Technology at Thailand Convention and Exhibition Bureau. “Our vision is to help keep Thai MICE professionals up-to-date on the latest industry knowledge and trends. This endeavor should enhance our corporate image as one of Thailand's leading government agencies in the digital and technology fields.”

Subjects explored in the “MICE Moves” digital magazine include inspirational and creative ideas, industry trends, case studies of events hosted around the world, digital marketing and technology, exclusive interviews with leaders of the Thai MICE industry, best practice tips, research and statistics and the latest TCEB agenda. Thai MICE professionals will benefit greatly from reading the e-magazine, which will provide the latest ideas in the market.

The first issue of “MICE Moves” includes an exclusive interview with Khun Nucharin Paradeevisut, the managing director of ICVeX Co., Ltd. The company is a subsidiary of Index Creative Village PLC, one of the world's top creative event agencies. The cover story of the December – January issue is titled, “The Millennials Are Here...Are You Ready for Them?”

Professional convention organizers (PCOs), professional exhibition organizers (PEOs), destination management companies (DMCs), event management companies (EMCs) and venues will want to keep all of their professional staff up-to-date by viewing the digital magazine, “MICE Moves” or subscribe for free on the TCEB website at www.businesseventsthailand.com/th/news-download/digital-magazine.

Dec. 15, 2015

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